Typically
time-series regression models need a sufficient history of data to yield
robust results (you need at least 2 years of data to get sensible results). If
you have less than 2 years of data, but you have this for multiple groups,
like stores or similar products, then you can still build a "pooled" model by
combining time-series observations across several groups.
Pooled Regression is usually carried out on Time-Series
Cross-Sectional data- data that has observations over time for several
different units or ‘cross-sections’. For example concatenating Monthly Net
Income data for different companies with Quarterly GDP information allows an
analyst to model the relationship between Net Income and GDP even with
limited Quarters of data per company, since concatenating across companies
increases observations, yielding greater degrees of freedom.

Another example would
be if you have sales data for 70 weeks from 10 different stores. You
would not be able to build a regular model as you do not have 104 weeks of
data, but you would be able to build a Pooled regression model because by
pooling data, you have 10 times 70=700 data points instead of 70.
Pooled regression
works similar to regular regression, except an extra intercept or ‘dummy’ is
added for each store. It is important to remember that Pooled Regression
Coefficients do not measure demand effect separately for each store, but yield
an ‘overall’ measure of demand.
This technique can
also be used with product groups instead of stores provided the products are
similar. In this case it is important to remember that the model doesn’t
really measure demand effects of the variables for a specific product, but
instead are measures of overall cross-product demand.
Pooled Regression is part of the Panel
family of Regression models- below is not an exhaustive taxonomy of these
models.

Pooled
Regression:
This approach can
be used when the groups to be pooled are relatively similar or homogenous.
Level differences can be removed by 'mean-centering' (similar to
Within-Effects Model) the data across the groups (subtracting the mean or
average of each group from observations for the group). The model can be
directly run using Ordinary Least Squares on the concatenated groups. If the
model yields large standard errors (small T-Stats), this could be a warning
flag that the groups are not all that homogenous and a more advanced
approach like Random Effects Model may be more appropriate.
Fixed Effects Model: Fixed
Effects Models measure differences in intercepts for each groups (calculated
using a separate dummy variable for each group. The approach is also called
"Least Squares Dummy Variable" method for this reason. This is basically an
OLS model with dummy variables to control for group differences, assuming
constant slopes (coefficients) for independent variables and constant
variance across groups. For SAS users the appropriate procedure to do this
is using the TSCSREG Procedure or the Panel Procedure. Within-Effects Model
avoids using dummies by mean-centering all modeled variables, including the
dependent, thus increasing degrees of freedom.
Random Effects Model: This
approach leverages the differences in the variance of the error term to
model groups together, assuming constant intercept and slopes. Compared to
Fixed Effects Models, Random Effects Models are more complex to estimate.
Again, for SAS users TSCSREG and Panel Procedures can be used to estimate
these models.
Random Parameters (Coefficients)
Model: This approach is similar to the Random Effects model except it
allows slopes and intercepts to vary across cross-sections or groups,
assuming they are normally distributed around a mean. If they are not
normally distributed a Hierarchical Bayes' approach can be used to estimate
distribution-independent parameters by sampling from posterior
probabilities. These models can be estimated using the Mixed or NLMixed
Procedures in SAS.
Panel VAR Model: A
traditional VAR (Vector Auto-regression) model is a reduced form model that
estimates a system of equations by using non-contemporaneous lags of each
dependent variable in the system, creating a Dynamic Model. A Panel VAR
model estimates a VAR across multiple Panels or groups by using lags of
endogenous and exogenous variables for each group. Panel VAR Analysis cannot
be conducted in SAS presently. EVIEWS, a popular Time-Series package does
provide this functionality.